SevenFriday P-Series watches

The SevenFriday P-Series is the collection SevenFriday made its debut with, from the Zurich brand Daniel Niederer founded in 2012. It is a big, lugless steel watch about 47 mm wide, with a case that mixes square and round lines and looks a little like an old television screen. Inside is a Japanese Miyota automatic movement, and water resistance is a modest 30 m.

The dial is a send-up of industrial design. Hours and minutes use ordinary hands, but the running seconds sit on a rotating disc, a 24-hour hand shows whether it is AM or PM, and an opening shows the balance wheel at work. The P1, P2 and P3 are the same watch underneath: what separates them is colour, finish, material treatment and strap.

The P1 carries the Industrial Essence and Bright Watch names, the P2 is the Industrial Revolution, and the P3 is the Industrial Engines, with named versions such as Riviera, Bully, KUKA, Big Block and The Racer. The case is 47 mm across and 13 mm thick, under a mineral crystal. Besides black, the P1 comes with white, orange and green dials, and the Industrial Essence Blue (P1/04) has a skeletonised dial.

Numbered editions include the P3/01 Micah's Voice, limited to 88 pieces, and the P3/01 Priors Court, limited to 100, both with black dials. The grey-dial P3/02 Riviera and the P3/BB Big Block were each made in a run of 350, and the P2B/03-W Woody 2 brings wood to a brown dial in an edition of 450.